Sports and Events Management

Our staff comprises local and worldwide sports legal professionals, and we were the first law firm in the area to create a dedicated sports and events division.

Commercial guidance on problem-solving

Advice on international and local sponsorships, event delivery and hosting, media and broadcast rights, player contracts, related image rights, and several other general commercial agreements pertinent to the industry are all included in our sports and events services.

Members of our team have advised ATP-ranked tennis players, professional sporting clubs, and music and entertainment talent in addition to working with well-known international names and competitions in the industry, such as the Champions League of UEFA (with TEAM Marketing AG), the Euros (with CAA), and the English Premier League (with Liverpool FC).

Global experience combined with local expertise

Our clients pick us because we combine in-depth local knowledge of the Gulf region’s business and regulatory environment with specialized advice obtained at an international level.

We provide sports legal advice on boxing, football, tennis, cricket, and e-sports as well as gaming and government organizations. Exhibitions, conferences, and concerts are all included in our event work.

Our services for sports and events

• Delivery of ecosystems for sports and events.
• Advice on venue and event management 
• Advice on the protection and exploitation of intellectual property and brands.
• Media and broadcast contracts.
• Every facet of sponsoring sports and events.
• Retail contracts and merchandise management.
• Contracts between coaches and players.
• Sports and event agency and service provider advice.
• Advice on eSports.
• events with large participation.
• Governance concerns about athletic and event organizations.
• Corporate restructuring advisory services related to athletics and events.
• Stakeholder involvement.